Chrysler January 2012 Sales Up 44% Over 2011

2 Feb

Chrysler Group’s U.S. January sales were 101,149, which is up 44% compared to January 2011. It was the 22nd consecutive month of year-over-year sales growth, the eighth straight month of 20% or more sales growth, and the best January since 2008.

Graph comparing Chrysler Group U.S. sales, month by month in 2010, 2011 and 2012.

Each brand was up about the same amount of raw unit sales, which means each brand is pull its weight:
• Chrysler: up 81% over 2010, or about +7,899 vehicles
• Jeep: up 37%, or about +8,631 vehicles
• Dodge: up 29%, or about +7,140 vehicles
• Ram: up 42%, or about +5,400 vehicles

Cars
In recent years, Chrysler’s strengths have been in the truck, minivan and SUV segments. While the bulk of sales are still categorized as “trucks,” four of the top 10 vehicles last month were cars:

1. Ram pickup: 17,909, which is +47% over January 2010
2. Jeep® Grand Cherokee: 10,683, +40%
3. Dodge Grand Caravan: 8,094, +4%
4. Jeep Wrangler: 7,896, +23%
5. Chrysler 200: 7,007 +789%
6. Jeep Liberty: 6,825, +68%
7. Dodge Avenger: 5,697 +146%
8. Chrysler T&C: 5,637, -14%
9. Dodge Charger: 5,537, +169%
10. Chrysler 300: 4,960, +273%

Plus add in the Fiat 500 with its 1,911 sales in January, which had not yet started selling in January 2010, and you have a pretty good car story.

Source: Chrysler Group LLC

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